Pin Denim was founded by Chloë Culpin, in 2020 in the midst of lockdown. Seeing a gap in the market more than ever having somewhere you could confidently buy online at a time when shopping IRL wasn’t an option.

With a background as a denim designer and personal shopper, Chloë set up Pin Denim with the goal of helping women find the perfect fitting vintage jeans.

Having helped hundreds of women find the perfect pair, whatever the size. taking her experience and understanding of different styles and fits. Removing the hassle and stress of jeans shopping, removing the back and forth of returns, making what is one of the most difficult wardrobe purchases a dream.